Cryptocurrency
Bring Home the Bacoin? Oscar Mayer Debuts Crypto Campaign via @coindesk
According to Coindesk, “It may sound like baloney, but American meat maker Oscar Mayer has entered the cryptocurrency space – sort of.” “The company announced on Monday the unveiling of “Bacoin,” which it is calling ‘the first-ever cryptocurrency backed by the gold standard of Oscar Mayer Bacon.’” “With the initiative, Oscar Mayer is offering bacoins […]
According to Coindesk, “It may sound like baloney, but American meat maker Oscar Mayer has entered the cryptocurrency space – sort of.”
“The company announced on Monday the unveiling of “Bacoin,” which it is calling ‘the first-ever cryptocurrency backed by the gold standard of Oscar Mayer Bacon.'”
“With the initiative, Oscar Mayer is offering bacoins as a kind of online incentive to get users promoting the brand’s meat products on social media and email. Through the company’s official website, users “mine” bacoins that become worth more – denominated by slices of bacon – as consumer awareness is increased. Accompanying the campaign is a new commercial pitching the bacoin.”
“Bacoins can then be cashed out by customers for real packs of bacon, according to the company.”